Head of Product Marketing - Supply Chain Intelligence

Head of Product Marketing - Supply Chain Intelligence

Location: Remote, U.S. (with periodic travel) | Full-Time

ABOUT ACCURIS

At Accuris, we are transforming how global electronics manufacturers and engineering organizations manage supply chain risk, component intelligence, and lifecycle decision-making.

Our Supply Chain Intelligence platform helps organizations improve resiliency, reduce disruption, accelerate sourcing decisions, and proactively manage component, compliance, and obsolescence risk across complex global supply chains.

We combine electronic component intelligence, including lifecycle and compliance data, AI-powered insights, and workflow integrations to help organizations make faster, more informed supply chain decisions at scale.

THE ROLE

We are seeking a strategic, hands-on Head of Product Marketing to lead Product Marketing for our Supply Chain Intelligence (SCI) business.

This is a senior leadership role responsible for defining market positioning, driving go-to-market strategy, sharpening our category narrative, and building a world-class Product Marketing function. The role will manage a growing team of Product Marketers and work cross-functionally across Product, Sales, Customer Success, Executive Leadership, and Corporate Marketing.

This leader will play a critical role in helping Accuris strengthen its position in the Supply Chain Intelligence market and accelerate growth across both existing customers and new logos.

We are looking for a modern Product Marketing leader who combines strategic thinking with operational execution and understands how AI can fundamentally improve the speed, quality, and effectiveness of go-to-market programs.

WHAT YOU'LL OWN

Product & Platform Positioning

• Define and evolve the positioning and messaging for the Supply Chain Intelligence portfolio, including:
• Parts Intelligence
• BOM Intelligence
• PCN Intelligence
• Parts Content Services
• Haystack Gold
• APIs, integrations, and embedded workflow solutions
• Translate complex technical and data capabilities into clear, differentiated business value
• Drive category leadership around Supply Chain Intelligence and connected engineering workflows
• Build competitive positioning against traditional electronic parts databases, compliance providers, ERP-centric approaches, and emerging AI entrants

Go-to-Market Strategy

• Lead GTM planning and launch execution for new products, capabilities, data offerings, integrations, and AI initiatives
• Partner with Product Management to shape roadmap narratives and market readiness
• Partner with Demand Gen leadership to create scalable launch frameworks, enablement plans, and adoption programs
• Develop segmentation, ICP, and persona strategies across procurement, supply chain, sourcing, engineering, operations, and manufacturing audiences
• Help shape vertical and industry GTM strategies across aerospace, automotive, electronics, industrial, energy, and manufacturing markets

Sales & Revenue Enablement

• Equip Sales and SDR teams with messaging, tools, battlecards, objection handling, and competitive intelligence
• Partner with Sales Enablement on sales training resources
• Partner closely with Revenue leadership to improve conversion, pipeline quality, and win rates
• Support strategic enterprise deals and executive-level customer conversations
• Help shape packaging, pricing, and commercial narratives with Sales and Finance leadership
• Develop value-based messaging around resiliency, disruption reduction, lifecycle management, and operational risk mitigation

AI & Modern Marketing Operations

• Leverage AI tools and modern GTM technologies to improve marketing effectiveness, scalability, and execution speed
• Use AI to accelerate:
• Content creation and messaging development
• Competitive and market analysis
• Persona and ICP research
• Launch planning and campaign optimization
• Sales enablement and customer insights
• Executive presentations and strategic storytelling
• Identify opportunities where AI can remove friction, improve decision-making, and increase organizational leverage
• Help establish best practices for AI-enabled Product Marketing workflows across the organization
• Build a culture of operational excellence by incorporating AI-assisted workflows, automation, and modern marketing tools into day-to-day execution

Team Leadership

• Lead and mentor a growing Supply Chain Intelligence Product Marketing organization
• Establish operational rigor, prioritization, and performance standards
• Build a high-performance culture focused on outcomes, clarity, accountability, and execution excellence
• Partner cross-functionally to ensure alignment between Product, Marketing, and Revenue teams

Market Intelligence & Customer Insights

• Develop deep expertise in the supply chain, electronic component intelligence, compliance, and industrial technology landscape
• Conduct market, customer, and competitive research to identify whitespace and growth opportunities
• Bring the voice of the customer into roadmap, messaging, and GTM decisions
• Monitor macro trends impacting global supply chains, including geopolitical risk, component shortages, regulatory changes, and resiliency initiatives

WHAT SUCCESS LOOKS LIKE

• Stronger market differentiation and category leadership for Supply Chain Intelligence
• Improved GTM execution and launch effectiveness
• Higher sales confidence and win rates
• Increased pipeline quality and conversion performance
• Faster and more scalable execution through AI-enabled workflows
• Clear, compelling messaging that resonates with both technical and executive buyers
• A scalable Product Marketing organization that becomes a strategic driver of growth

WHAT WE'RE LOOKING FOR

Experience

• 10+ years in Product Marketing, GTM Strategy, or related leadership roles
• Experience leading and developing Product Marketing teams
• Strong background in B2B SaaS, enterprise software, supply chain technology, industrial technology, data platforms, AI, or technical solutions
• Proven success leading enterprise GTM initiatives and product launches
• Experience supporting complex sales cycles and executive-level buyer conversations
• Strong executive communication, storytelling, and presentation skills

AI & Modern GTM Expertise

• Demonstrated ability to use AI tools to improve team productivity, execution quality, and go-to-market outcomes
• Strong familiarity with modern AI-enabled marketing and research workflows
• Experience applying AI to market analysis, content development, messaging refinement, customer insights, and competitive intelligence
• Strong understanding of how AI is changing enterprise software buying behavior and GTM execution
• High degree of curiosity, adaptability, and experimentation with emerging AI and GTM technologies

Preferred

• Experience in supply chain, procurement, manufacturing, component intelligence, compliance, ERP, PLM, or industrial software markets
• Familiarity with supply chain risk management, lifecycle intelligence, or electronics/component ecosystems
• Experience in PE-backed or high-growth transformation environments
• Strong analytical and strategic thinking capabilities

WHY JOIN ACCURIS

• Help shape the future of Supply Chain Intelligence for global manufacturers and engineering organizations
• Work at the intersection of AI, data, supply chain resiliency, and enterprise decision-making
• Join a company with strong market momentum, global customers, and category-defining ambitions
• Work alongside experienced leadership across Product, GTM, and Strategy
• Build and scale a high-impact Product Marketing function at a critical stage of growth

COMPENSATION/BENEFITS INFORMATION

Accuris states that the anticipated base salary range for this position is $140,000 to $180,000. Final base salary for this role will be based on the individual's geographical location as well as experience and qualifications for the role. In addition to base compensation, this role is eligible for an annual incentive plan as well as comprehensive benefits. For more information on benefits, please reach out to the recruiter assigned to the role.

ABOUT ACCURIS

We provide the world's engineers mission-critical intelligence, safeguarding the technology of today and enabling the breakthroughs of tomorrow. Accuris transforms the world's largest repository of standards and supply chain data into AI-driven insights and connected workflows - enabling engineers to work smarter, stay compliant, and innovate faster. Behind every world-changing innovation - there's Accuris - the most trusted intelligence platform for engineers. https://accuristech.com/

Accuris provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.