B2B Marketing Specialist

• Job Title: Marketing Specialist
• Job Type: Part-Time (24 hours/week)
• Location: 100% Remote (Must be able to work EST business hours – T/W/Th ideal)
• Start Date: ASAP
• Candidate Rate: $58

Job Description

We are seeking a Marketing Specialist with professional B2B marketing experience to join our team on a part-time basis. The ideal candidate has a proven ability to create, implement, and support successful multi-channel marketing campaigns that drive lead generation, elevate brand awareness, and support sales through innovative strategies and initiatives

Note: Part-time (24 hours/week) – Ideal schedule is Tuesday, Wednesday, Thursday, flexible within EST business hours.

Skill / Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• 5+ years of B2B marketing experience; experience in Compliance or Professional Services is a plus.
• Proficiency in graphic design software such as Adobe Creative Suite.
• Experience using marketing automation tools (Eloqua preferred) for campaign execution and landing page creation.
• Demonstrated success in executing marketing campaigns and generating leads.
• Effective team player with the ability to thrive in a fast-paced, matrixed organization.
• Strong organizational skills with the ability to independently manage multiple projects.
• Excellent written and verbal communication skills, including copywriting for marketing materials.

Job Responsibilities

• Assist the Associate Marketing Director across various marketing projects and channels to drive key initiatives forward.
• Support and manage integrated marketing campaigns promoting our products and services.
• Generate leads using strategic campaign execution across multiple marketing channels.
• Contribute to brand awareness by developing compelling content and engaging with target audiences.
• Collaborate cross-functionally (especially with Sales) to optimize ongoing campaigns.
• Design or support the design of marketing assets such as brochures, emails, social media posts, PowerPoints, and advertisements.
• Monitor, analyze, and report on campaign effectiveness and adjust tactics as needed.
• Draft marketing messaging and emails in collaboration with Subject Matter Experts (SMEs).