Web Designer (Conversion-Focused) - PT - Worldwide

About the Company

We operate in the sports betting and analytics space, with a fast-growing platform and active user base. The company is focused on improving conversion performance and user experience across its marketing and web properties.

Role Overview

We are looking for a skilled Web Designer to redesign and optimize our marketing and landing pages with a strong focus on conversion-driven design. This role will work closely with the founder to evaluate existing assets, propose improved designs, and execute them from Figma through Webflow.

This is an immediate need with significant opportunity for long-term collaboration as design needs continue to expand across landing pages, email design, and broader UX initiatives.

Key Responsibilities

• Review existing landing pages and marketing assets and propose conversion-focused redesigns
• Create high-quality mockups and design systems in Figma
• Translate approved designs into Webflow implementations
• Optimize layouts, visual hierarchy, and UX for higher conversion rates
• Apply existing brand guidelines and visual identity consistently
• Collaborate directly with the founder to iterate quickly on designs
• Potentially support design work for:
  *Marketing emails (layouts and visual structure)
  *UX improvements for dashboards or user flows (as a nice-to-have)

Required Skills & Experience

• Strong experience designing high-conversion landing pages
• Proficiency in Figma
• Hands-on experience building pages in Webflow
• Solid understanding of UX principles, layout, typography, and responsive design
• Ability to work independently and turn around designs efficiently
• Strong portfolio showcasing web and landing page work

Nice-to-Have Skills

• Experience with conversion rate optimization (CRO)
• Familiarity with marketing funnels and user journeys
• Experience designing email layouts (visual/design only)
• Exposure to SaaS, analytics, or sports-related products (not required)

What We’re Looking For

• A designer who prioritizes performance and clarity over trends
• Someone who can critique existing designs and confidently suggest improvements
• Reliable, trustworthy, and comfortable working in a fast-paced startup environment
• Long-term mindset — this role can grow significantly if the fit is right