Job Title: Social Media Visuals Creator (Focus on Luxury Brand - Short-Term)

About Hummingbird Executive:

Hummingbird Executive is launching a new, exclusive mobile application catering to ultra-high net worth individuals, offering VIP concierge services and access to off-market assets. We are seeking a creative and efficient Social Media Visuals Creator to develop compelling and elegant visuals for our Instagram promotion.

Project Overview:

We require a talented individual to create visually appealing and understated promotional content for Instagram to generate interest in our new app. The visuals will primarily consist of blurred images of high-value assets (properties, cars, collections) accompanied by concise, intriguing text descriptions or calls to action. The goal is to capture the attention of a discerning audience without revealing confidential asset details.

Responsibilities:

• Design and create visually appealing and brand-consistent static visuals for Instagram promotion.
• Develop a series of posts featuring blurred images of luxury assets with accompanying text (e.g., descriptions, "New Collection on Hummingbird Executive App").
• Potentially create short screen recordings showcasing the app's interface (without revealing sensitive content).
• Ensure all visuals align with a simple, elegant, and efficient aesthetic suitable for an ultra-high net worth audience.
• Incorporate relevant keywords and strategies to maximize visibility and organic reach on Instagram (and potentially other platforms like X and LinkedIn).
• Collaborate effectively with the team to understand brand guidelines and marketing objectives.
• Deliver high-quality visuals within a defined timeframe (estimated 2 weeks, ~3 hours/day, with potential for extension).

Required Skills:

• Proven experience in creating engaging visual content for social media platforms, particularly Instagram.
• Strong visual design skills with an understanding of composition, typography, and color palettes.
• Ability to create simple, elegant, and effective designs that appeal to a sophisticated audience.
• Familiarity with image editing software and tools.
• Understanding of Instagram best practices, including image dimensions and basic keyword strategies.
• Ability to work independently and manage time effectively to meet deadlines.
• Openness to feedback and iterative design processes.

Nice-to-Have Skills:

• Experience working with luxury brands or targeting high-net-worth individuals.
• Basic video editing skills for creating short screen recordings or montages.
• Understanding of social media analytics and reporting.
• Experience with content scheduling tools.
• Familiarity with other social media platforms (X, LinkedIn) and their visual requirements.

Project Duration:
Initially estimated for approximately two weeks, with the possibility of extension based on performance and ongoing needs for website and other social media content.