Google Management And Lead Generation Specialist

Project Overview

Our expanding electrical service company is seeking a Google management and lead generation specialist to drive digital marketing efforts. The role focuses on managing the Google ecosystem (Local Services, PPC, Merchant Center) and optimizing lead generation strategies to reduce reliance on third-party platforms.

Responsibilities

• Manage Google Ads, Local Services, and Merchant Center for lead generation
• Optimize Google My Business and app pages for local visibility
• Develop and execute SEO strategies to enhance organic reach
• Create and manage email campaigns, sales funnels, and content (video/images)
• Analyze performance metrics and refine marketing strategies accordingly

Requirements

• Proven experience in Google Ads, PPC, and local services marketing
• Strong SEO expertise and lead generation skills
• Ability to create and manage content-driven marketing campaigns
• Excellent communication and analytical skills
• US-based preferred, but open to global talent with strong expertise