Google Ads Specialist

Role Overview

We are seeking a talented Google Ads Specialist to join our team remotely. The primary objective of this role is to manage and optimize lead-generation campaigns effectively, driving high-quality traffic and conversions through strategic advertising on Google Search.

Responsibilities

• Manage and optimize Google Ads campaigns focusing on lead generation.
• Analyze campaign performance data to identify trends and insights.
• Develop strategies to improve conversion rates and reduce cost per acquisition.
• Conduct keyword research and analysis to enhance campaign targeting.
• Create compelling ad copy and design effective landing pages.
• Monitor and adjust bids to maximize return on investment.

Required Skills

• Proven experience with Google Search Ads and campaign management.
• Strong analytical skills to interpret and act on data insights.
• Ability to create and optimize ad copy and landing pages.
• Experience with keyword research and bid management.

Nice to Have

• Familiarity with other digital marketing platforms and tools.
• Experience in remote work environments.