Digital Marketing Strategist - Part-time - Australia

Role Overview

We are seeking an experienced an AI-supported Digital Marketing Strategist based in Australia / New Zealand, with a focus on supporting client relationships and growth objectives via a team of AI agents. The primary objective is to question, validate, and implement AI-supported recommendations to Google & Meta ad accounts, along with being a knowledgeable and friendly face in client meetings.

Responsibilities

• Own the implementation of strategies and implement the changes for Google and Meta/Facebook ad accounts, with AI guidance supporting the majority of 'busy work' you would previously have done manually.
• Foster and maintain strong relationships with clients, ensuring their needs and expectations are met. At the same time, we aren't order takers. We own the strategy and manage clients expectations accordingly.
• Utilise ad account analysis from AI Agents to implement changes and deploy new strategies (or question the implementation when necessary).
• Collaborate with AI agents to clarify and action information derived from data-driven decisions.
• Oversee the technical management of Google Merchant Center, Google Analytics, Intentional's Client Dashboard, Server-side tracking, in collaboration with a technical specialist.

Required Skills

• Strong knowledge of brand marketing and performance marketing.
• Mid-level experience in managing $20k monthly budgets for Google Ads or Meta/Facebook Ads accounts.
• Strong client relationship management skills.
• Above-average skills in prompting and improving answers from Claude Code & Codex
• Understanding what is high-quality and poor-quality output from AI, with respect to how people respond to marketing.
• Comfort with using AI agents to facilitate ad management processes.

Nice to Have

• Experience in setting up AI systems, including building skills with Claude Code and Codex.
• Familiarity with dashboarding systems and platform integrations.