Sr Marketing Specialist - SWAG

Our Tech client is looking for a Sr Marketing Specialist - SWAG, remote, 10-20hr/wk, 6 months. In this role, you will support swag request project management, stakeholder management, and swag fulfillment.

Responsibilities:

Optimize and Expand Swag Operations:

• Develop and enhance our swag program by strengthening relationships with approved global vendors and ensuring efficient production, warehousing, and 3PL logistics. Identify and implement methods to improve scalability, streamline operations, and reduce costs, transitioning to a partially self-serve model for internal teams. Collaborate with cross-functional teams to identify opportunities for further expansion.

Define Swag Strategy and Recipient Experience:

• Partner with leadership to build and align on a cohesive swag strategy that amplifies recipient experience. This includes expanding the current essentials catalog, engaging with vendors that reflect the company's brand values, and evaluating enhanced packaging and logistics options.

Curate and Source Cohort-Specific Swag:

• Work with cross-functional stakeholders to determine swag needs for various audience cohorts. Oversee the sourcing process to ensure high-quality, brand-aligned items, while maintaining compliance with vendor standards and quality control.

Manage Design Execution and Decoration Techniques:

• Collaborate with the internal brand design team to ensure proper design placement, application, and consistent on-brand presentation across all branded merchandise. Suggest ideal decoration techniques suited to specific items and materials.

Coordinate Branded Packaging Solutions:

• Execute packaging solutions aligned with overarching brand standards to enhance the unboxing experience. Ensure packaging reinforces strategic branding goals and creates a memorable impression.

Premium Branded Products, Event Assets & Coordination:

• Develop and lead strategies for premium branded items and event materials that align with marketing campaigns.

• Act as the primary point of contact for briefing vendors on event-related swag strategy.

• Collaborate with design, product, and leadership teams to ensure brand uniformity across event assets like booths, signage, giveaway materials, and other branded items.

• Manage timelines, budgets, and vendor relationships to ensure seamless delivery of high-quality, on-brand assets for events.

• At least 5+ years of experience managing successful, innovative merchandise programs.

• Proven ability to align diverse cross-functional teams toward a shared vision and strategy.

• Prior experience in apparel and/or swag-specific roles.

• Extensive knowledge of global distribution methods, including warehouses, 3PL, and other logistics partners.

• Established relationships with culturally relevant brands.

Innovation starts with people.®

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