Avanzar Health

SOCIAL MEDIA MARKETING EXECUTIVE / ANALYST FOR A DIGITAL GROWTH AGENCY

 

Work Location: Remote. Work from home.

 

_\# Position 1: Social Media Executive / Sr Executive (6-24 months experience)_

Support organic social media management (across Facebook, Instagram, YouTube, LinkedIn, and Twitter) by creating engaging content, conducting competitor research, and assisting in community-building efforts to enhance brand visibility and engagement. Freshers with a solid 6+ months of social media internship experience are also encouraged to apply.

 

_\# Position 2: Social Media Analyst (2-4 years experience)_

Develop and optimize organic social media strategies across Facebook, Instagram, YouTube, LinkedIn, and Twitter, focusing on content performance analysis, competitor insights, and long-term engagement tactics, while maintaining strong client servicing skills.

 

We are a growing digital agency and can offer you a good growth career with flexibility to work from your home.

 

SOCIAL MEDIA ORGANIC MANAGEMENT:

\# Content Strategy & Planning:

* Develop comprehensive content strategies tailored to each platform (YouTube, Instagram, LinkedIn, etc.).
* Focus on long-term campaign ideas that align with client brand goals and resonate with target audiences.
* Design content plans emphasizing the user journey, identifying content that nurtures and guides followers from discovery to advocacy.

 

\# Competitive Research & Content Optimization:

* Conduct thorough competitor analysis to identify high-engagement posts, trending content types, and effective strategies.
* Continuously research best practices in health and wellness content to innovate and refine content approaches.
* Regularly audit the content’s effectiveness, adjusting strategies to optimize for organic reach and engagement.

 

\# Engaging Content Creation:

* Ideate content with high interaction potential, focusing on relatable, informative, or inspiring themes that are authentic to the client’s brand.
* Collaborate with designers and video editors to create visually appealing, interactive, and story-driven content.
* Utilize AI tools and editing software to streamline content creation, ensuring a faster turnaround.

 

\# Community Building & Collaboration:

* Initiate community-building activities such as user Q&As, expert live sessions, and community shoutouts to foster loyalty and interaction.
* Explore collaboration opportunities with influencers, industry experts, and complementary brands to increase reach and engagement organically.

 

\# Organic Boosting Tactics:

* Utilize boosting tools strategically to increase post visibility, likes, and engagement on key posts or new campaigns.
* Analyze boosted posts to understand what content attracts more organic followers and refine strategies accordingly.

 

\# Client Servicing:

* Engage in regular coordination with clients to update on strategy, progress, and outcomes.
* Manage new requirements and feedback, coordinating with other teams (Design, SEO, Website) to align on client goals.
* Conduct monthly and weekly update calls, providing insights into organic performance and ensuring client satisfaction.
* Smoothly handle client escalations, adapting strategies as needed to address any issues.

 

_Requirements:_

* 1-4 years of experience focused on organic social media management, community building, and content strategy.
* Strong ability to identify and adapt to new organic trends and platform updates.
* High-level proficiency in research, competitive analysis, and content planning.
* Proficiency with design collaboration tools and basic knowledge of photo/video editing software for managing organic content.
* Strong client communication skills, capable of managing client expectations and handling feedback.

Analysis

Software Development

Community management

Research

Growth

Content strategy

Team collaboration

Editing & Proofreading

Competitor analysis

Marketing strategies

Social media marketing

Social media management

Content management

Communications

Community Building

Customer Care

Photo Editing

Video Editing

Social media engagement

Organic traffic growth

Campaign planning

User flows

Influencer marketing

Boost

Performance Testing

Social Media Marketing Executive / Analyst for a Digital Growth Agency