Bloom Digitals

About the Role

 

We’re looking for a HubSpot Marketing Operations Manager to own the day-to-

day performance of our HubSpot instance - keeping demand gen campaigns running

cleanly, leads moving efficiently through the funnel, and data structured so it actually

means something to marketing and sales. We’re a small and lean team, and Hubspot is

our CRM and CMS – so it’s a pivotal part of our GTM plan.

This is a hands-on, execution-focused role. You’ll be in HubSpot daily, not weekly.

 

Key Responsibilities

 

* Workflow and lead management: Daily monitoring of all active workflows to ensure lead routing, lifecycle stage transitions, and handoff to sales are functioning correctly - catching and resolving breaks before they cost us pipeline
* Lead scoring: Build, maintain, and continuously refine contact and company fit and engagement scores to reflect real buyer signals and sales feedback
* Buyer intent data: Operationalize HubSpot's native buyer intent functionality; help marketing and sales act on intent signals and prioritize outreach based on in-platform data
* CTAs: Build, manage, and A/B test HubSpot CTAs across website, blog, and email to drive engagement and conversion; track performance and iterate based on data
* Email production: Build and send emails from provided copy, coordinating with our graphic designer as needed to produce on-brand, conversion-ready assets
* Lead nurturing programs: Partner with the content marketer and campaigns lead to design and execute integrated nurture programs - including branded landing pages, forms, and email sequences - that educate prospects and move them through the funnel
* Sales sequences: Build and maintain HubSpot sales sequences that support rep outreach at key funnel stages
* Campaign data architecture: Ensure campaigns are structured so contact creation, engagement, and pipeline influence can be reported accurately - UTM governance, campaign association logic, and funnel attribution included
* Data hygiene: Proactively manage contact and company record quality; partner with Sales Operations to enforce standards and prevent CRM degradation
* Reporting: Build and maintain dashboards that connect marketing activity to pipeline outcomes - campaign influence, source attribution, and conversion metrics
* CMS management: Own day-to-day updates to our HubSpot-hosted website including landing pages, blog posts, and page edits; brief and collaborate with our web designer and developer on larger site improvements

 

Key requirements

 

* C1 English written and verbal communication
* 5+ years in HubSpot at a Super Admin or Power User level
* 3+ years of experience with lead management.
* Solid grasp of HubSpot's native buyer intent features and how to activate them for both marketing and sales
* Strong campaign data structure and attribution logic - you build campaigns clean from the start, not retrofitted
* Working proficiency in HubSpot CMS - comfortable making page and content edits independently; able to clearly brief a designer or developer when larger changes are needed
* Collaborative by nature - you work effectively with content, design, sales, and ops without needing handholding
* Experience partnering with Sales Ops on data governance and CRM hygiene standards
* Comfortable working across tools outside HubSpot (e.g., Make.com, Zapier, Google Analytics, Claude) to close data gaps
* Analytical and systematic - you don't just flag problems, you fix them and document the fix.

 

Work Conditions

 

* Full-time role 09:00-18:00 CT with one hour lunch break
* Remote position.
* Starts as a 3-month contract with the intention to continue.

 

Why join us?

 

* Work directly with a lean team where your execution has a visible impact on the pipeline and growth.
* Own meaningful marketing operations in a specialized industrial technology context (research + precision matter).
* Build strong experience across ABM support, marketing ops, events, website management, and cross-channel coordination.

 

If you are a systems-thinker who loves clean data, efficient workflows, and treating HubSpot like a true revenue engine, we want to hear from you. Apply now!

HubSpot

Marketing strategies

Data

Operations

Marketing operations

Content management

Testing

Data structure

Support

Web Design

Communications

Growth

Data architecture

Research

Data governance

Web Development

Data analytics

Google Analytics

Zapier

Data Management

Leadership

Marketing campaign

Email campaigns

A/B testing

Data Cleaning

Reporting

Dashboard Design

Workflow

Conversion Optimization

Team collaboration

HubSpot Marketing Operations Manager