Certivo

Certivo turns regulatory evidence into market access. Our website is where prospects understand that value and take the first step—Generate Packet, download a sample packet, or book a consult. You will own our Framer‑based web stack end‑to‑end to deliver a fast, accessible, SEO‑sound, conversion‑driven site that scales across our industrial lanes.

 

The role

Build, optimize, and maintain the Certivo website in Framer, including a reusable component/library system, CMS collections (Industries, Solutions, Evidence Packs, Resources, Webinars), and integrations (HubSpot, GA4/GTM, GSC, Calendly, LinkedIn pixel). You’ll partner with the Director of PMM, Organic Growth Manager, and Senior Product Designer to ship pages and experiments that create packet‑intent demand.

 

Responsibilities

* Build in Framer: Own site architecture, routing, responsive breakpoints, variables/tokens, component variants, and motion/interaction patterns.
* Design system for web: Create a scalable component library (nav, hero, cards, tables, tabs, forms, modals) with usage docs; keep Figma ↔ Framer parity with the design team.
* CMS & content models: Stand up Framer CMS collections for Industries, Solutions, Evidence Packs, Resources/Blog, Webinars; author fields for SEO/meta, OG/Twitter, schema, hreflang.
* Landing pages & calculators: Ship high‑tempo pages for industrial lanes and packet offers; embed light calculators or interactive checklists via custom React code components when needed.
* Integrations: Implement HubSpot forms/gating and progressive profiling; Calendly scheduling; GA4/GTM events with clean UTM governance; LinkedIn pixel and retargeting hooks.
* CRO & experimentation: Plan and run A/B tests (copy, layouts, forms, CTAs); analyze results; iterate quickly.
* Technical SEO: Manage sitemaps/robots, canonical and hreflang tags, internal linking, redirects, lazy‑loading, image optimization (WebP/AVIF), and structured data.
* Performance & quality: Optimize assets, fonts, and scripts; implement skeleton/optimistic states for perceived speed; set up monitoring and visual regression checks.
* Security & compliance: Implement consent management (GDPR/CCPA), secure forms, spam protection, CSP guidance for embeds, and accessibility checks.
* Ops: Own publishing cadence, release notes, and backlog triage; coordinate with PMM/Growth for priorities; maintain a page/component inventory.

 

Qualifications

 

Must‑have

* 3–6+ years building marketing sites for B2B SaaS with deep Framer experience (share live examples); ability to compose pages rapidly using components and CMS.
* Working knowledge of React/TypeScript to build custom code components inside Framer when needed.
* Strong grasp of technical SEO, Core Web Vitals, and accessibility (WCAG 2.1 AA).
* Hands‑on with HubSpot, GA4/GTM, GSC, Calendly, and pixel/tag hygiene; comfortable defining analytics events and dashboards.
* Demonstrated CRO chops: A/B testing, UX copy, form optimization; data‑driven iteration.

 

Nice‑to‑have

* Experience in regulated/industrial markets; familiarity with our packet types (Listings, Substances, EPD/EN 15804, NSF 61/372).
* Webflow experience and ability to migrate/replicate patterns in Framer.
* Visual/motion design sensibility; Lottie/AE basics; light SVG/Illustrator skills.
* Basic scripting for content ops (CSV/JSON transforms) and image pipelines.

 

What great looks like (KPIs)

* CWV pass rate ≥90%; LCP ≤ 2.5s and INP ≤ 200ms on mobile for key pages.
* Demo/sample CTA conversion +25–40% on target pages; form completion +20%.
* Non‑brand organic +30% QoQ on Industry/Solution pages (in partnership with Organic Growth).
* 10–15 page/section releases per quarter; Sev‑1 time‑to‑fix <24h.
* Accessibility AA compliance on primary flows; zero critical violations.

 

Tools

Framer + CMS, Figma, GA4/GTM, Google Search Console, HubSpot, Calendly, Ahrefs/Semrush, Screaming Frog, Hotjar/Clarity, Loom, Notion/Airtable.

 

How we work

* Fast iterations, visible metrics, and tight PMM/Design/Engineering collaboration.
* Source‑controlled design tokens/components where practical; changelog for each release.
* Bias toward clarity, speed, and measurable outcomes (packet‑intent first).

 

Apply

Email careers@certivo.com with:

1. Two to three Framer projects (live URLs) and a short loom showing the component/CMS structure,
2. One example of a conversion lift you drove (before/after with metrics), and
3. A 60‑day plan to rebuild our Industries hub and Evidence Pack pages in Framer.

 

Subject: Website Engineer — Framer

Framer

Content management

Figma

Testing

HubSpot

React

TypeScript

Growth

Web Development

Security software

Project management

Scripting language

JSON

Compliance

Responsive Design

Project documentation

Marketing strategies

SaaS

Google search

Google Search Console

Experimentation

Team collaboration

Ux writing

Sitemaps

Data

Motion Graphics

Data analytics

GDPR

System security

Adobe Photoshop

Operations

Webflow

Illustration

SEO Hacks

Clarity

Website Engineer — Framer (Remote)