KitaLulus

Responsibilities:

* Develop and execute digital marketing strategies to increase brand awareness and engagement.
* Manage social media platforms, create content, and optimize audience reach.
* Plan and implement SEO and SEM strategies to improve search rankings and web traffic.
* Analyze campaign performance using tools like Google Analytics, Meta Insights, and other analytics platforms.
* Optimize paid advertising campaigns across Google Ads, Meta Ads, LinkedIn Ads, and other digital platforms.
* Create and execute email marketing campaigns, including segmentation and automation.
* Work with designers and content creators to develop engaging marketing materials.
* Stay updated with the latest digital marketing trends and best practices.

Requirements:

* Education: Bachelor’s degree in Marketing, Communications, Business, or a related field.
* Experience: 3-7 years of professional experience in digital marketing.
* SEO & SEM: Strong knowledge of search engine optimization and paid search advertising.
* Social Media: Experience managing campaigns on Meta, Instagram, LinkedIn, Twitter, and other platforms.
* Analytics: Proficiency in Google Analytics, Google Search Console, and other reporting tools.
* Advertising: Hands-on experience with Google Ads, Meta Ads Manager, and programmatic advertising.
* Email Marketing: Knowledge of email marketing platforms like Mailchimp, HubSpot, or Klaviyo.
* Content Marketing: Ability to create and optimize content for blogs, websites, and social media.

Communication: Strong verbal and written communication skills.

Marketing strategies

Digital

Digital marketing

Automation

Internet Advertising

Analytics

Google Analytics

Google ads

Email campaigns

Web Development

Communication Skills

Google search

Google Search Console

HubSpot

Klaviyo

Website content

Project Insight

Dynamic ads

LinkedIn

Mailchimp

Content marketing

Social media management

AdTech

Paid media

Audience building

Campaign tracking

Spesialis Digital Marketing