Crew Capital

This role is for one of our portfolio companies, Integration App.

 

About the Role:

 

We’re looking for a creative, systems-oriented Content Marketing Lead to join our team and help define how Integration App shows up in the world—through written content, AI-powered workflows, and sharp distribution.

 

You’ll work closely with our CEO (Daniil), Head of Growth (Horia), and Niamh (Content Strategy) and broader go-to-market team to turn insights from product, sales, support, and the market into scalable, high-impact content.

 

This role requires a unique mix of curiosity, editorial instinct, and technical comfort with LLM workflows. You won’t just write great content—you’ll build a system for generating it, powered by a custom GPT trained on our data and structured knowledge.

 

If you’re an exceptional communicator with a strong eye for structure, an obsession with staying close to the product and customer, and a knack for making content production more scalable, we’d love to hear from you.

 

Key Responsibilities:

 

* Build and maintain a custom GPT trained on Integration App data (product docs, sales calls, internal memos) to help generate high-quality content quickly
* Own our content engine end-to-end: from idea sourcing and drafting to review, design, and publishing
* Continuously source insights from sales, product, and customers— look at call recodings, talk to the team, read updates, and stay plugged into internal workflows
* Write and edit content using our tone and templates (product updates, case studies, SEO pieces, trend takes, etc.)
* Collaborate with Growth and Product teams to align messaging and content roadmap with go-to-market strategy
* Distribute content through email, social (especially LinkedIn), and owned channels—ensuring visibility with the right audience
* Track content performance and iterate on topics, formats, and channels
* (Bonus) Create supporting visuals, diagrams, and social cards using Figma or Canva

 

Requirements:

 

* 3+ years of experience in B2B SaaS content marketing, product marketing, or similar
* Excellent writing and editing skills—you can make complex ideas sound simple and compelling
* Comfortable using or training LLMs (GPTs, Claude, etc.) for content generation and research
* Experience building or maintaining content workflows using templates, AI tools, and automation
* Strong editorial judgment—you know what’s interesting and how to frame it
* Able to proactively source insights from cross-functional teams
* Curious about integrations, APIs, and SaaS workflows—you don’t need to be a developer, but you’re technical enough to “get it”
* Fluent in English (spoken and written)
* Bonus: Design skills (e.g. Figma, Canva, or simple image editing tools)

 

What Makes Us Unique?

 

A Product Worth Writing About – Integration App powers customer-facing integrations for some of the most ambitious SaaS companies. You’ll work on stories that matter.

A Content Playground for LLMs – This isn’t just writing blog posts. You’ll lead the charge in building AI-assisted content systems and automations.

A Tight Feedback Loop – Our sales, product, and growth teams work closely together, so you’ll never be far from the source.

 

Why Join Us?

 

* Opportunity to own and build a content machine at a fast-growing SaaS startup
* Autonomy and creative control with support from an experienced GTM team
* Learn fast, ship fast culture focused on high-quality output over fluff
* Remote-first with flexibility and clear goals
* Be part of a team that actually values content and treats it like a core function

 

If you’re excited to combine editorial work with AI-driven systems, and you want your work to make a meaningful impact on growth, visibility, and product understanding—we’d love to hear from you!

SaaS

Marketing strategies

Growth

Figma

Data

Automation

Support

Editing & Proofreading

Canva

Project documentation

Content strategy

Operations

Content marketing

Product marketing

Case studies

Research

Roadmap planning

Workflows

Email campaigns

Social media marketing

Performance analytics

Editorial Skills

Visual design

AI Content Ops & Marketing Lead