Growth Troops

Team: Growth / Marketing 
 
Type: Full-Time, Remote (Americas Time Zones Preferred) 
 
Reports To: Director of Marketing 
 
Drive growth through content strategy, creative execution, and campaign performance. 
 
We’re hiring a Senior Content & Campaigns Marketing Lead to own and execute our lifecycle content strategy. This includes everything from planning editorial calendars to shipping high-impact campaigns across email, SMS, and paid social. You'll manage production of copy, visuals, and video—while keeping everything on track, on brand, and performance-optimized. This is a hands-on leadership role with a strong focus on growth. 
 
If you love blending creative output with marketing performance, this is your opportunity to lead both message and impact. 
 
What You'll Do 
 

* Manage a 90-day content calendar spanning email, in-app messaging, and paid remarketing
* Write and delegate high-performing content including copy, visuals (Canva/Figma), and short-form videos (CapCut/Adobe)
* Execute campaigns in HubSpot or HighLevel and ensure tracking/reporting is accurate
* Collaborate with Product and Sales to align messaging with feature launches and business goals
* Track content performance, make data-backed optimizations, and share insights with stakeholders
* Mentor two junior marketers; provide regular feedback and conduct skills development sessions
* Explore new AI tools to improve creative output, scale content, and drive faster delivery 
 
 

What You Bring 
 

* 3+ years of experience in content-driven marketing roles with lifecycle or campaign ownership
* Strong portfolio of email, video, and visual content that contributed to measurable marketing goals
* Familiarity with HubSpot or HighLevel for launching and tracking campaigns
* Proficiency with Canva/Figma, CapCut or Adobe, and Sheets for reporting
* Experience managing editorial calendars and junior marketers or freelancers
* Exceptional writing and editing skills in English; Spanish or Portuguese is a plus 
 
 

First 90 Days 
 

* Audit content library and identify gaps across the lifecycle
* Launch a multi-touch nurture campaign focused on increasing engagement and conversion
* Standardize campaign creation workflows and train junior marketers on execution
* Deliver a monthly campaign performance report with key learnings and optimization ideas

Growth

Figma

Content strategy