B2C Digital Marketing Manager - A quite phenomenal growing, maturing tech business - A new role created due to a strategic need to connect people across the UK.

It’s a game changer! (Remote / WFH in the UK) be inspired. Flexible working.

Award winning ace, agile SaaS/Tech business.

** In return for gorgeous culture, benefits and £40,000 - £50,000 +Bonus, we need:

YOU, if you are:

- A strong b2c marketeer with 3-5+ years in B2c Marketing! (Not b2b)

- Working in an organisation that has an app that consumers use

- Experienced in ASO - App store optimisation - please shout loudly!! (BONUS)

So, to summarise!

You are currently a B2c marketing ninja, working for or in an SME business which has an App.

UNICORN role / career moves for the ages!

Remote working – superb team interaction and integration!

This is a business to consumer specialist marketing role in tech/Saas with a growing SME

We want a buzzing, dynamic B2c marketing manager passionate about Tech, apps and being a disruptor!

COMPANY: over 10 years of growth, this agile, entrepreneurial, fast paced SaaS business is ready to EXPLODE! strategy, engagement, retention, user acquisition - b2c marketing ninja!

Meet up with wider marketing team once a month (on average) planning session, dinner, drinks – all expenses paid

Digital Marketing Strategy & Execution:

● Develop and manage end-to-end digital marketing campaigns across various channels, including social media (paid and organic), search (SEO/SEM), email marketing, and content marketing.

● Utilize data and analytics to optimize campaigns, track key performance indicators (KPIs), and report on ROI.

● Manage the marketing budget effectively to maximize reach and conversion.

MORE ROLE INFO:

Go-to-Market & App Launch:

● Lead the development of the go-to-market strategy, from pre-launch buzz to post-launch growth.

● Create compelling messaging and a unique value proposition for the target B2C audience.

● Collaborate with the product and engineering teams to ensure a seamless user experience and align marketing efforts with product features. User Acquisition & Retention.

● Identify and target key user segments and develop tailored marketing funnels to drive user sign-ups and downloads.

● Implement strategies to increase user engagement and reduce churn.

● Develop and manage ASO (App Store Optimization) to improve app visibility and conversion rates on Google Play and the Apple App Store. Brand Building:

● Establish and grow the brand identity, ensuring consistency across all marketing channels.

● Manage community engagement and influencer marketing to build a strong, loyal user base.

WE WANT!! You if you are...

Vibrant, ideas led with excellent can do, doo-er get stuck in mentality !

Proactive, up and coming and a real go getter

Ideally you will have worked as a stand-alone marketer or be part of a small business

B2C marketing ninja experience

Speak to Chloe & Jess at Duval for more info!