Event Marketing Specialist

Why Cloud Assess?

• Flexible, remote-friendly working
• A supportive, ambitious and friendly team
• Opportunities to make a real impact across Australia, the UK and beyond
• Personal and professional development support
• Regular recognition and rewards for your contributions
• An open, innovative culture where your ideas are valued

Who We Are

Cloud Assess is on a mission to revolutionise training and learning in frontline workplaces, which power 80% of the world’s economy. We're passionate about helping our clients create real impact through capability development and wellbeing.

Whether it’s McDonald's, Queensland Rail or Veolia—our clients & partners know that impactful training and learning experiences don’t happen by accident. They require purposeful coordination, creative solutions and seamless execution.

We’re a close-knit, dynamic team that values initiative, collaboration and the courage to try new things. If you’re excited by the challenge of orchestrating standout events that bring people together and elevate brand experiences, we’d love to meet you.

Key Responsibilities

Working closely with the Marketing Manager, you’ll take ownership of delivering a range of in-house and sponsored events—both online and in-person—from concept through to execution. This includes leading the full lifecycle of event campaigns: planning, promotion, reminders, facilitation and post-event communications, while collaborating across the business to ensure each event aligns with our broader strategy and goals.

• Plan and execute virtual and in-person events from start to finish, including logistics, timelines, content, speakers, organisers and stakeholder coordination
• Maximise the activation of in-person events by driving traffic to the stand, engaging visitors effectively and generating high-quality leads
• Coordinate digital event elements such as landing pages, Eventbrite registration, email campaigns, social media promotion and webinar platforms
• Manage budgets, suppliers, contracts and event-related invoicing
• Conduct risk assessments and resolve issues to ensure seamless event delivery
• Collaborate with marketing and sales teams to drive engagement and attendance across multiple channels
• Work closely with partners to plan and deliver joint events, ensuring alignment on goals, promotion and execution
• Conduct outreach to drive attendance, using CRM systems, email campaigns and social media to reach target audiences
• Facilitate webinars, manage Q&A sessions and support hosts and presenters
• Manage post-event activities including thank-you communications, follow-up surveys, on-demand content sharing and performance reporting
• Repurpose content from events (e.g. recordings, slides, quotes) to support extended reach, awareness and lead nurturing across channels
• Create and maintain event workflows and documentation for continuous improvement
• Support administrative functions such as updating project boards, timelines and shared documentation in Notion and other collaboration tools
• Assist with intermediate graphic design tasks to create event assets such as social media graphics, video clips, speaker slides, flyers and branded templates
• Support in ad hoc projects and campaigns

Tools Mastery

• CRM systems, ideally HubSpot
• Event platforms, including Eventbrite and StreamYard
• Project and task management tools like Notion
• Social media platforms for multi-channel promotion
• Design tools such as Canva or Adobe Creative Suite

Success Metrics

• Increase event cadence to nurture existing and generate new leads
• Consistent delegate attendance levels and qualified lead generation
• Growth of the sales pipeline through effective event-driven engagement
• Conversion of event leads into Marketing Qualified Leads (MQLs)
• Increased number of positive reviews and testimonials, driven by targeted customer outreach after events

About You

• You thrive in fast-paced environments and enjoy juggling multiple priorities
• You're highly organised, detail-oriented and calm under pressure
• You're a strong communicator who builds great relationships with stakeholders
• You’re comfortable working independently but also love collaborating with a team
• You bring energy and creativity to every project and take pride in delivering memorable, impactful experiences

Qualifications

• A Diploma or equivalent in Marketing or Event Management
• 2–3 years’ experience in event coordination or management, ideally within the Software as a Service (SaaS) sector
• Proven experience managing end-to-end events—both face-to-face and online—including campaign promotion, audience engagement, event delivery and post-event follow-up
• Strong ability to manage budgets, timelines, workflows and stakeholders
• High proficiency in event software, CRM platforms and digital marketing tools
• Enthusiastic, proactive, and solutions-oriented, with exceptional attention to detail
• Comfortable managing multiple projects with a team-first mindset