Freelance Design and management of their Social Media

Community and graphic design

Enterprise Tech S.A.C. — Graphic Designer January 2019 – Present<ul><li>Concept development for corporate identity and digital strategies</li><li>Planning, programming, and monitoring of digital advertising</li><li>Management of digital accounts and budgets</li></ul>Since 2023, I’ve also been creating designs for clients such as Bluefoot Pirates, Zoco Family Market, Kava, Dalperca, and Soyclaudia.moreno, among others.

Graphic Designer

Freelance designer for her services

Community Manager and designer

Summary: At Zoco, I led the full development of the brand’s visual identity, from concept to execution, creating a cohesive and modern aesthetic across both physical and digital environments.Key responsibilities &amp; achievements:<ul><li>Developed the complete branding system, including logo variations, color palette, typography, and graphic language.</li><li>Designed signage, environmental graphics, and physical product displays, ensuring visual consistency across the store.</li><li>Created a wide range of marketing materials for printed and in-store use (posters, menus, product labels, signage).</li><li>Produced digital assets such as social media posts, reels, carousels, and promotional graphics.</li><li>Supported the design of web content, ensuring brand consistency across all digital touchpoints.</li><li>Contributed to both creative direction and day-to-day visual production to maintain a cohesive brand presence.</li></ul>

Brand Designer / Visual Designer

Summary: For Kava, I worked across branding, content creation, and digital marketing, helping build a visually strong identity and a unified online presence.Key responsibilities &amp; achievements:<ul><li>Created and refined the brand identity, selecting the color palette, defining the visual style, and establishing brand guidelines.</li><li>Designed physical assets for the café/venue, including signage, product labels, packaging elements, and in-store prints.</li><li>Produced marketing and advertising materials for both print and digital campaigns.</li><li>Designed and created visual content for webpages, social media, and promotional campaigns, including reels, carousels, and static posts.</li><li>Ensured brand consistency across all communication channels, from in-store visual elements to digital experiences.</li></ul>

Ninala — Production Assistant March 2021 – December 2021<ul><li>Assisted in product creation and vendor sourcing</li><li>Designed event materials and contributed to social media content development</li></ul>

Production Assistant

<a href="http://goplant.pe/">Goplant.pe</a> — Content Creator August 2020 – November 2020<ul><li>Created and managed a content calendar</li></ul>

Personal details

Vanessa A.

Technical skills

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Education